The Secrets of YouTube Marketing Success – @DottoTech

Steve-Dotto-PinterestPerhaps you know and appreciate the value of a good blog these days, but just aren’t a great wordsmith. Maybe you have a great personality but just aren’t having any luck getting that to show through on paper. Why not consider making videos instead?

But there’s a lot more involved than just creating a great video. You need to figure out how to create momentum for your video within the first 24-48 hours to give yourself a real advantage over your competitors. Finding creative and successful ways to shine a light on your content and get it out there is the key to video success. Think titles, descriptions, tags, and cross promotion, among other things.

Steve Dotto has parlayed his 15+ years of nationally syndicated TV show experience into a wildly popular YouTube channel where he continues to educate and entertain, while also focusing on helping others grow and monetize their own YouTube channels.

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How to Market Your Business on YouTube – @schmittastic

Amy-Schmittauer-PinterestDigital marketing is key in this day and age. But how do you translate what you and your brand really are into what your audience will find interesting and compelling? Online video may offer a solution.

Once you learn executable steps to discover your brand’s personality and market it across platforms in a way that works with the current trends of bringing stories and personality across, the possibilities are far reaching. Learning how to attract customers with effective content marketing versus just an obvious sales pitch can make all the difference.

Amy Schmittauer is the founder of Savvy Sexy Social, and has been helping brands find and show off their personalities online in order to grow awareness and increase sales as part of their social media marketing strategies.

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James Wedmore on YouTube Marketing [Podcast]

James Wedmore: YouTube Marketing PodcastWant to appear on page one of search results and increase your conversion rates? The secret is YouTube marketing, and in the first episode of The Marketing Agents Podcast, James Wedmore shares all.

If you haven’t yet, be sure to head on over to iTunes to subscribe to The Marketing Agents Podcast!

Show Notes:

The Agents of Change Digital Marketing Conference: Join James Wedmore and dozens of marketing experts for the 2nd annual Agents of Change conference! In Portland, Maine, or online! Early bird tickets available through 7/31/2013.

How to review a podcast on iTunes: Coming soon! The best place to get free images for your business blog, website or slide deck. 

Google Keyword Tool: How to find the right keywords for your video.

James Wedmore’s YouTube channel: Be sure to check out James’s favorite place to hang out online and subscribe to his channel. James’s site.

7 Steps to YouTube Marketing Success…Guaranteed

How to Maximize Your YouTube Marketing ResultsHow to Maximize Your YouTube Marketing ResultsVideo can engage your audience like no other online medium. By posting your video to YouTube, leveraging its suite of powerful marketing tools, and accessing its global audience, you’ve created a weapon of mass attraction.

However, you need to get a few things right to maximize your results. If you’re interested in learning how to win at YouTube marketing, read on.

A few years ago when I was preparing for my first YouTube presentation, I looked at the traffic YouTube was sending our way. What I discovered Blew. Me. Away.  Keep reading!

YouTube Marketing: Creating External Links to Your Website

How to Link to Your Website from Within a YouTube VideoHave you ever wanted to link to your website directly from within a YouTube video? Then this post is for you.

Dear Rich,

I’ve recently starting using YouTube as part of my online marketing campaigns. I know I can  ask viewers to visit my website as part of the narrative, or create a link to my website (or landing page) in the description, but is there anyway to create a link from within the video?

–YouTubing in Eustice

Dear YouTubing,

If I had gotten this email a few months ago I would have said yes, but you’ll need to jump through a bunch of hoops and create overlay ads for your videos, something that can add quite a bit of time to your video marketing.

If I had gotten this email a few weeks ago I would have said yes, but you’ll need to use some 3rd party software.

But, I got this email this week, and so I can answer YES!  Keep reading!