Author Archives: Rich Brooks

How to Prospect for New Business on LinkedIn – Rich Brooks

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Rich-Brooks-PinterestLinkedIn is so much more than just a place to post your resume.  It’s an incredible platform that you can use to meet, grow and maintain your valuable business prospects and clients.  All you need to do is learn how to utilize the many tools that LinkedIn offers to create and maintain visibility and credibility for your business.

Anyone can upload a photo and post their job description, but how do you make yourself stand out from the rest of the pack?  The key is to provide an engaging profile and build from there.  In this case, less is not more, and the more you share the more likely you are to be able to make connections with other people.  Today you will learn the art of the “LinkedIn search” as well as the benefits to LinkedIn’s “In Mail” function.  

Rich Brooks is the President of flyte new media, creator of The Marketing Agents Podcast, founder of Agents Of Change Digital Marketing Conference and smarty pants for all things marketing-related.  Rich explains some basic, yet key tips, for unlocking the mysteries of LinkedIn and how anyone can use it to gain visibility and reach prospects that may have seemed elusive in the past.

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How to Build Your Brand with Mike Ambassador Bruny

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Mike-Ambassador-Bruny-PinterestFinding your business’s personal brand doesn’t mean you have to leave your true self at home.  You should be proactive when finding your brand, after all, your brand is your business’s reputation.  It’s how other people see you, as well as how you want them to see you.

Making sure your brand aligns with your company’s vision is vital to ensuring that your message, and the way that you’re putting it out, resonates with the people that you want to connect with.  One way to help that alignment take shape is to take a personality test, such as those offered by StrengthsFinder and Fascinate, to help you uncover your talents.  

Mike Ambassador Bruny is a life coach and public speaker who created the program, The New Art of Conference Networking: Hashtags To Handshakes, which teaches conference participants and organizers how to transfer online contacts to offline powerful relationships.

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How to Write Proposals That Land Business – Jason Swenk

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Jason SwenkHave prospective clients told you that your proposals were difficult to understand, or too lengthy to navigate through?  Are you looking for a way to make your proposals stand out among your competition and take your business to the next level?

By following a simple 8-step template process when writing your business proposals, you can get to the meat of what your client’s need and explain to them how you can provide it.  As a result, you will be able to eliminate the same mistakes your competitors are making and increase your closing percentage.  After all, your proposal is the first reflection of the quality of work that can be expected from you.  

Jason Swenk ran a successful digital marketing agency for over 12 years before selling it to focus on sharing valuable information to help others take their businesses to the next level.  Jason’s successful 8-step proposal template will help you to “wow” your clients and set you apart from the competition.  Stop making the same mistakes and start closing more business deals with Jason’s tested and effective tips and tricks.

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How to Unleash Your Business Avatar – John Lee Dumas

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John Lee DumasHow many times have you hit that fork in the road when trying to solve a business decision? Are you worried you’re not reaching the precise audience that’s right for your business? Have you ever envisioned what your one, ideal audience member would look like if you put a face and backstory to them?

Creating an avatar of your one, perfect listener allows you to narrow your niche to the most precise audience member that you’re trying to reach. Your avatar is your targeted demographic that allows you to focus exactly on the people that benefit most from your message. Once you know who that person is, it allows your business to find its direction and become a magnet that people are drawn to.

John Lee Dumas is the Entrepreneur On Fire, whose podcast was recognized as Best Of iTunes in 2013. John’s podcasts aim to teach upcoming entrepreneurs to take their leap towards success by hearing the stories of failures and lessons learned from other well-known entrepreneurs.

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How to (Finally) Write Your Book – Julie Anne Eason

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Julie-Eason-PinterestPerhaps you’ve thought of writing a book, but became intimidated by the anticipated time involved with the process. Maybe you just didn’t know if people would be interested in what you have to say. Maybe you just didn’t know where to start.

By putting a carefully structured, strategic plan in place right from the start, you’ll have all the tools you need to organize your book from the initial outline to the marketing, and everything in between. Whether you elect to write it yourself or hire a ghostwriter, the results will allow business owners to leverage their expertise into other programs and marketable content so they can increase profits and sustainability.

Julie Anne Eason is a New York Times bestselling ghostwriter, with past experience as both a journalist and copywriter. Julie’s ingenious system of book writing makes the entire process less daunting and intimidating as you progress from idea to finished book.

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