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Tag Archives: email newsletter

Need More Subscribers? 5 Online Platforms Every Marketer Should Use

By Rich Brooks 03/03/2013
5

5 Places to Build a Subscriber Base OnlineMore subscribers = more time for you and better content for your audience. Here’s why.

If your small business struggles to attract the attention of the same ideal customers every day, you need to focus more of your attention on turning readers, listeners and viewers into subscribers.

When you have subscribers, you can put more time into creating valuable content that you KNOW will be seen by your ideal customer, and less time trying to get that content in front of them.

Building a subscriber base is critical to every small business, but platforms like Facebook, LinkedIn and Twitter don’t give us all the access we need.

Although Facebook gives us fans, Twitter gives us followers and LinkedIn gives us a network, none allow us to create an opt-in that guarantees delivery and visibility.

Only 16% of our Facebook fans see our latest update. An even smaller fraction of our Twitter followers see an average tweet. And some of our LinkedIn connections don’t get on to the platform for weeks or longer.

Building an opt-in subscriber base allows you to better connect and deliver quality content to your audience.

In this article you’ll discover five great places where you can truly develop an opt-in subscriber base of your ideal customers.  Keep reading! →

Posted in Blog Marketing, Content Marketing, Email Marketing & List Building, Social Media Marketing, Video Marketing | Tagged blog, email newsletter, opt-in, podcast, slideshare, subscriber, youtube | 5 Replies

3 Proven Email List Building Tactics

By Rich Brooks 01/28/2013
3

Email Bait: 3 Proven Ways to Build Your Email ListA good email list is critical to every small business and non-profit, so list building needs to be baked into all of your online marketing campaigns.

Unfortunately, your ideal customers have overstuffed inboxes and are hesitant to sign up for yet another email newsletter, no matter how awesome it may be.

So, how do you overcome this resistance?

The secret is to incentivize your ideal customer into signing up. This can be done by creating some type of “email bait.”

In this article I’ll show you three time-tested, proven methods for getting more email signups from your ideal customers.  Keep reading! →

Posted in Email Marketing & List Building | Tagged email list building, email marketing, email newsletter, list building, small biz, small business | 3 Replies

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Recent Comments

Kate Erickson
By: Kate Erickson August 15, 2015 at 7:29PM
On: How to Run a Successful Facebook Group – @katelerickson
Comment: Super Jennifer! How is your Facebook group going so far? Would love to hear about your...
 
Kate Erickson
By: Kate Erickson August 15, 2015 at 7:28PM
On: How to Run a Successful Facebook Group – @katelerickson
Comment: Great points Jason! Glad you enjoyed this ep / post on Facebook groups!
 
Jason Schneider
By: Jason Schneider August 15, 2015 at 2:02AM
On: How to Run a Successful Facebook Group – @katelerickson
Comment: Love the Podcast and really dig the bio pics for these blog posts. I like Groups to be...
 
Jennifer Trask
By: Jennifer Trask June 15, 2015 at 1:05AM
On: How to Run a Successful Facebook Group – @katelerickson
Comment: Rich, great podcast and perfect timing as I have just started a new group. Thank you!
 
Jesus
By: Jesus June 9, 2015 at 6:39PM
On: Your Small Business Podcast with @jaredeasley
Comment: If you need royalty-free music free for Podcast you can download free a lot of songs of:...
 
 

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